Galileo

Partner: The Fletcher Group
Deliverables: eBooks

Galileo had recently rebranded, changed their brand aesthetic, and The Fletcher Group knew I was capable of designing an ebook with no provided art direction. The Fletcher Group only provided a word document with the required copy. I designed all of the layouts, infographics, and chose the stock photography. I looked at their rebranded website as a style guide since no brand guidelines existed and recreated their modern tech aesthetic from scratch. The final results was a 16-page ebook.

Before Galileo rebranded I designed this 21-page ebook that’s a deep dive into anti-fraud solutions. The Fletcher Group once again only gave me a copy document and trusted me to handle this project because of my experience creating ebooks that consistently meet brand guidelines and fit well in the fintech space.

This was the first ebook I designed for Galileo based on their previous brand aesthetic. The Fletcher Group provided me with standard flat charts for reference, and while designing the ebook I created multiple 3D infographics. Galileo wanted the data to be the focal point of the report, so it was important that I create eye-catching infographics that aren’t afraid to take up space on the page.